Thank you for your interest in knowing us!
RZUstyle.com is a Truly Indian Ethnic Wear Online Store.
We have the largest collection of exclusive Handcrafted Chikankari apparels including chikankari sarees. All our products, known for its 'Timeless Quality' and 'Exclusive Hand Embroidery Patterns’, are a true blend of Ethnic Wear and Contemporary Fashion. We take pride in sharing that every product we offer is an exclusive one-of-its-kind piece of art that is painstakingly handcrafted by our artisans.
Our Story & Mission - what we care about
Bina Rao has been patronizing the traditional Indian craft of Chikankari from Lucknow, India since the year 2000. Building on this heritage, her daughter Pallavi Navin joined her in their resolve to make this beautiful art widely available and accessible to patrons across the globe at affordable prices. While the mother-daughter duo are committed to the revival and promotion of this artwork that employs lakhs of artisans, their endeavor is to keep it relevant and contemporary to serve today’s trendy and modern families. We want to make people feel good and get the best out of life. Spirit of this mission drives everything that we do.
R’ZU is a brand from the house of Binaca Creations. Genesis of our brand is our mission itself. R’ZU pronounced as aarzoo in Hindi, is a Persian origin word that stands for Aspiration or Desire.
Our specially handcrafted products are known for its “Timeless Quality” and “Exclusive Hand Embroidery Patterns’. The product range includes – Chikankari Sarees, Designer Kurtis, Cotton Dress Material, Short Tops, Palazzo Pants, Men’s kurta’s & shirts, Kids wear. These are available in a variety of Fabric – Cotton, Georgette, etc.
All our customers embody the R’ZU spirit. We would want you to share your interpretation of that spirit with us. Feel free to write in with your photos to: RZUstyle@gmail.com. We will include it in our compilation. Please do visit the growing R’ZU Family Album and the Customer Reviews page.
+91 99019 00211